Specialised Marketplace Search

3,2,1 LAUNCH

Shopping for a great deal or a specific item is incredibly frustrating … all those websites, all so infuriatingly different and desperately difficult to find.

How often have you sat at a computer, multiple tabs open, flicking from one site to another?

From Amazon to eBay, from Facebook Market to Google, from one retailer to another.

Now GAUK does the heavy lifting and customers can buy confidently, secure in the knowledge they found the perfect product at the best price.

GAUK A Marketplace Search Engine Curated by Humans For Humans!

Overview GAUK Gen4

Despite the advancements in technology and the rise of AI, some fundamental aspects of life remain unchanged. Shopping, retains its timeless appeal, as does the exhilaration of bagging a bargain!

Rich History: GAUK (pronounced ‘gawk’) has been delivering high-quality marketplace data since 1999. GAUK Gen 4 represents a ground-up rebuild of its predecessor, ‘Old GAUK,’ which was a manually updated subscription service.

Government Auctions UK started as a simple PDF directory of auction houses dealing in government and liquidated stock. Over time, shaped by its users, it evolved into an online searchable catalogue encompassing all lots across all auctions, nationwide. With over 250,000 registered users, it became evident that there was a significant demand for specialized search capabilities … and the requirement is more relevant than ever.

The manual input of data became unsustainable, leading to the development of GAUK Gen4.

Building a search engine is no easy task and we’ve had many mountains to climb. We’ve worked tirelessly for much longer than planned and now we’re there.

Powered by our proprietary aggregation engine GAUK operates in the largest and most popular categories across multiple countries. GAUK Gen4 monitors auctions, dealers and classifieds, automatically organising and decimating terabytes of data to present the customer exactly what they’re looking for in an intuitive and easy to use interface.

GAUK Cars is the first category developed to a high standard. With this achievement, we are now poised to scale and expand into other high-demand markets and categories.

One Engine, Multiple Verticals

GAUK Motors is just the tip of the iceberg. GAUK technology is the beating heart with applications that extend far beyond the world of automobiles.

  • GAUK Motors
  • GAUK Antiques
  • GAUK Boats
  • GAUK Villas
  • GAUK Real Estate
  • GAUK Liquidation
  • GAUK Bargains
  • GAUK Luxury
  • GAUK Insurance
  • GAUK … ?

Specialised Marketplace Search: GAUK gathers listings from auctions, dealers, online stores, marketplaces and classifieds nationwide across multiple specific categories.

Search, Save, Compare: Users monitor products across multiple websites through keyword-defined streams in a Kanban interface.

GAUK the Marketplace Gatekeeper: GAUK is strategically positioned in the largest marketplaces. The tool shoppers use to compare the market and  guarantee the best deal.

User-Driven Evolution: Shaped over many years, GAUK has evolved in response to user demand.

The Team… 



Big Thinker

A highly skilled professional with an HND in Graphics and Advertising. With over 20 years of hands-on experience in guerrilla marketing, Paul brings innovative ideas and strategies to the table, ensuring our message reaches the right audience at the right time.



Chief Creative

A simple thought is all you need. Get the thinking right and the ideas will write themselves. All great advertising ideas are extremely simple and blindingly obvious. That’s why so few people are capable of thinking of them.



Chief Tech

The Bots

The Bots


A team of tireless, relentless, obedient bots programmed to deliver quality information to GAUK users.

Let’s Talk!

Paul Tranter
GAUK Media
“Life’s Too Short To Think Small”

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